Captivate Help!
How-to Videos for Captivate tools and technlogies
Listing Advertising
Listing Presentation Materials
Find and update the Captivate $20,000 Listing Presentation materials, including the slide presentation and handouts.
Create a Single Property Website
In the Captivate program, the Single Property Website (SPW) serves as a landing page for your listing advertisements. Refer to chapter 4 in the Captivate Workbook, pages 51-54. The SPW will also be one of the five listing advertisements on Facebook.
Eventbrite Event for the Grand Open House
In the Captivate program, the Eventbrite event invites buyers and neighbors to your Grand Open House. Refer to chapter 4 in the Captivate Workbook, pages 55-56. This event page can sync with your Facebook events and serves as one of your five listing advertisements.
Listing Advertisements on Facebook and Instagram – Part 1 Posting
Your listing advertisements on Facebook and Instagram start with 5 posts. Two of the posts are videos (drone and Video Home Show), and three are website links (Single Property Website, Eventbrite event, and 3D tour). You can also add a bonus image gallery of your home. Use your hook and call-to-action knowledge to get visitors motivated and to take the next step.
Listing Advertisements on Facebook and Instagram – Part 2 Boosting
Once your posts are up, it’s time to Boost and Promote them for the Grand Open House. Run your 5+ ads for a week before the open house to attract more buyers and remind everyone you know (and getting to know) that you are the best agent at advertising properties.
Video Editing – How to create your Video Home Show using Camtasia
Video is king with today’s marketing. Learn how to edit your video using Camtasia.
Captivate Sales Coaching Classes
Captivate Introduction – The Homeowner Lifecycle
Learn what home buyers and sellers want before, during and after the transaction so you can bring value to the client/agent relationship at every stage of the homeowner lifecycle. Increase value, increase sales.
Captivate’s $20k Listing Presentation Class – 2 hour class
Learn how to present and deliver a $20,000 listing service to your sellers
Captivate’s Staging and Flipping – 2 hour class
Learn how to help your sellers stage and flip their homes into better profits.
Captivate’s Grand Open House Class – 2 hour class
Learn how to get more people to your open house and generate more business, while making your seller more excited about what they paid you to do.
Captivate’s Digital Marketing Class – 2 hour class
Learn how to use Facebook and Instagram’s AI-targeted marketing to sell your homes and grow your business
Captivating Buyers – 2 hour class
Learn how to captivate buyers with Insider Information and Distinctive Homes
Time Blocking, Goals, and Routines
Learn how to pull all the Captivate recommendations into a daily Power Hour for growth
